Sometimes great marketing means being able to think outside the box. This way, you can find new ways to make your content and products seem interesting, you can reach people in ways and places they otherwise wouldn’t expect and you can find new opportunities that others missed. Creativity is often what sets the successes apart from the failures, so read on to see 10 creative ways you can build subscribers for your list…
Running a competition is a great way to collect e-mails and to create some excitement around your list. You can even team up with another brand!
2. Prize Draws
Or how about an on-going competition in the form of a prize draw? You can even be creative on what the prizes are. How about a mystery surprise…?
3. Get Your Subscribers to Grow Your List For You!
Tell your subscribers you’ll share your most powerful tip but only if they help you grow your list to an extra 100!
4. Member of the Week
Get your members excited to be a part of something by featuring a regular ‘member of the week’.
5. Chats and Meetups
Another way to make your list more engaging and to build buzz is to have chats, seminars and meet-ups. You can do them online or even in person!
6. Market Them
Market members of your list to the other members of your list. This way you give them a financial motive for signing up!
7. Affiliate Schemes
You can even run an affiliate scheme and pay other marketers for getting members onto your list. As long as you have a good monetization method, this will provide a return on investment.
8. Online Tool
Ad an online tool to your website but require an e-mail address for people to sign up and use it. Of course the real creativity comes from knowing what to create!
9. Throw an Event
You can even throw an event in real life in order to get people in one place where you can hand out cards or collect e-mails. If you’re not up for throwing an event then just attend one such as a tradeshow or networking event.
10. Publish Your Emails Online
Want to demonstrate what amazing value and quality you are offering with your emails? Then why not publish them on your site! Or better yet, publish a portion of them on your site so that people have to keep reading by signing up!